MicroStrategy Mobile

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On July 9, 2007, MicroStrategy announced its plans to launch MicroStrategy Mobile, a new product that delivers timely BI information directly to BlackBerry smartphones from Research In Motion (RIM).

MicroStrategy Mobile provides mobile workers with access to BI reports on their BlackBerry smartphones. With MicroStrategy Mobile, business users will receive the same reports on their BlackBerry smartphone as they receive on their desktop, without the need for reformatting or retrofitting existing reports. The report manipulation features available in MicroStrategy Mobile allow users to view even the largest reports within the compact screen size of the BlackBerry smartphone.

MicroStrategy Mobile is designed to work cooperatively with other BlackBerry applications, including phone, e-mail, and text messages. The product dynamically optimizes the use of network bandwidth, based on the quality of the signal and usage by other mobile applications. BlackBerry memory and network bandwidth are minimized through the use of a compression algorithm that can achieve compression ratios of 10 to 1.

Designed for all levels of users, MicroStrategy Mobile reports are displayed in an easy-to-view and easy-to-navigate format, enabling users to review, analyze, and interact with important data at their convenience. Users can also access reports while they are offline, or when their BlackBerry smartphone is not within connectivity range. MicroStrategy Mobile leverages the same robust security features of the MicroStrategy platform, as well as the security infrastructure provided by the BlackBerry Enterprise Server.

MicroStrategy Mobile is currently in beta-testing and expected to be generally available in the second half of 2007, as part of the MicroStrategy 8.1.1 release.

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