Teri Hatcher Badgley Mischka

From WikiCover

On August 15, 2007, Iconix Brand Group announced today that Teri Hatcher will appear in the fall marketing campaign for its luxury brand Badgley Mischka. The campaign was shot by famed celebrity photographer, Ellen Von Unwerth and captures a radiant and gorgeous Teri in seductive poses for which Von Unwerth is famous. The print campaign will debut in September issues of elite fashion magazines such as Vogue, InStyle and Vanity Fair and extend online and outdoor.

The provocative campaign ranges from a day poolside in swimwear to lounging around the house in lingerie. The direction of the campaign is a first for the brand as it features other collections in addition to couture. Designers Mark Badgley and James Mischka have expanded their brand to include: Badgley Mischka Couture, platinum eveningwear, platinum sportswear, couture evening and day handbags, eyewear, footwear, cold weather accessories, jewelry, lingerie, swimwear, fur, fragrance, bridal, and bridesmaids.

The designers and Ms. Hatcher will collaborate on numerous launch initiatives over the next few months.